07 Mar 2023

The Republic of San Marino at ITB 2023

The leading trade fair for the global travel industry

ITB Berlin 2023 kicks off today, one of the major trade fairs in the tourism sector in Germany, where the Republic of San Marino is present with a customized 30 sqm stand inside the ENIT Pavilion (stand 107 -Hall 1.2).

ITB Berlin is back to being a face-to-face event after three virtual editions since the pandemic; from Tuesday 7 to Thursday 9 March, sector operators, buyers and media from all over the world will meet in the German capital. As in previous years, in conjunction with the fair, the ITB Berlin Convention is also scheduled, the internationally renowned event during which top speakers and experts will discuss international trends and share their experiences in line with the theme "Mastering Transformation" because in 2023 the world of travel will continue to change.

The Host Country of ITB 2023 is Georgia which was the protagonist of the opening night last night.

The Republic of San Marino could not miss such an important appointment and it is therefore present together with some San Marino operators in the sector: Ace Tour Operator, Azimut Tour Operator, Mondo Immagine and San Marino Welcome, Prima Tour, San Marino Events.

Germany has always occupied one of the first places for the number of arrivals of foreign tourists; the objective of the Tourism Board is to increase the share of German tourist arrivals by presenting the destination and the San Marino offer to the media and tour operators, characterized by international events, cultural tours, tourist products and outdoor experiences particularly sought after by the German market.